BGT Digital | PPC Management & Consulting

Google Ads That You Can Actually Measure

I help businesses make ads work for them by tracking every lead, call, and sale so you know exactly what’s making them money.

From £450–£2,000/month | No contracts | Revenue-focused

Lead management dashboard showing revenue

Data-Driven Decisions

I optimize based on what converts and what drives new business, not what looks good in a report

Modern Tools

Software that allows accurate tracking of revenue, lead quality and more. AI, APIs, CRMs and whatever gets the job done

No Trickery

Month-to-month. Plain English reports. No lock-ins. You own your data and can leave at any time

I specialise in B2B and service businesses who need leads, not likes

My clients include:

  • Home Services (pest control, biohazard cleaning, septic tank installation, drainage)
  • Professional Services (consultancies, specialised trades)
  • Manufacturing & Industrial (steel partitioning, machinery)

If your business depends on qualified enquiries and you’re tired of agencies who prioritize their dashboard over your revenue, let’s talk.

Testimonials / Reviews

google
Ben’s service & knowledge was outstanding. We felt confident in his expertise throughout the process. He always went the extra mile to make sure we fully understood his strategy. We would happily recommend!
google
I'm so glad that Ben responded to my call for assistance in setting up GAds. Not only did he set up the ads, but he also implemented tracking across GTM, Analytics, and various online tools. Given our website's complexity with an iframe, Ben embraced the challenge and executed it flawlessly.
What truly sets Ben apart is his ability to explain and educate. He created many instructional videos and patiently addressed all my inquiries. In my search for someone who could guide me, Ben proved to be the perfect match.
Thank you for all your help Ben!
google
Ben was is very knowledgeable and helped us solve some issues with a problematic Google ads campaign. Thanks again Ben.
google
about-bgt-digital

Hi, I'm Ben

I’ve been running PPC campaigns for businesses who need leads, not vanity metrics for more than 5 years.

I started BGT Digital because I was tired of seeing agencies churn through clients with cookie-cutter approaches and 12-month lock-ins that only benefit the agency.

If you want someone who takes the time to get to know your business, not a different account manager every month, let’s talk.

How I Work

1

Clarity

I carry out an ‘Advertising Clarity Process’ – then create a plan for moving forwards. Includes an audit of existing setup.

2

Build

Proper tracking, conversion-focused campaigns, no bloat. Clean account structure that makes sense, not a mess of legacy experiments.

3

Execution

Effective account management based on real data with monthly reviews in plain English. You’ll know what’s working and why.

Common Questions

How long until I see results?

This is industry dependent and will be covered in the onboarding process. Most home services campaigns start generating leads within 2-4 weeks or sooner.

The first month is setup and testing, proper tracking, conversion-focused campaigns, refining targeting. After that, we optimize based on real data to improve lead quality and reduce cost per lead.

What's your management fee structure?

I charge a flat fee for monthly management, typically £450 -£2,000 /month depending on industry and scope of work.
Month-to-month contracts with no long-term lock-ins benefit both parties. All ads are run in your own accounts, and you pay Google directly for ads, I invoice separately for management.

Do you work with my industry?

I specialize in B2B and service businesses: manufacturing, trades, home services, professional services. If you depend on qualified enquiries (not e-commerce checkouts), we can likely work together. Book an audit to discuss your specific situation.

What size budgets do you work with?

Generally from £1000 / month. Most clients spend between £2000 – £10,000 / month. But we often don’t jump straight to that. Your industry and specific market will determine the starting budget.

Do I need a new website or landing pages?

Not always. If your current site converts well, we’ll use it. If not, I can build focused landing pages as part of the account setup. These are at an additional cost but have been proven to increase conversion rates and performance.

Ready to stop wasting ad spend?

Book a free 30-minute audit. I’ll show you what’s broken and how to fix it.